Watson Analytics: Eva
We worked with the nice agency folks at Somnio to create 5 unique ads for IBM. The ads illustrate how Watson Analytics helps small business owners solve problems and find opportunities in the process.
The project generated 46+ million impressions across 4 unique social platforms, with 8,380+ Facebook followers in 33 days. It drove 3,031 freemium registrations/leads in 65 days – 150% to goal.
Achieved a signup form/landing page conversion rate of 19% in Q3.