Western Union / Sidestage with Vance Joy: 60 Seconds to Stage

AGENCY: Pandora

SERVICES: Video Production, TV
Commercials, Brand Films, Music Videos,
Lifestyle Videos, Technology Videos.


Western Union needed to create a behind-the-scenes documentary about life on the road with musician Vance Joy. Part of the project’s goal was to create a backstage companion video to show the last few moments before Vance Joy walks on-stage. This additional piece, along with a social cut-down, helped Western Union populate their YouTube and social channels with supporting content for the long-form portrait. Revelator director Matt Muir captured a side-stage portrait of the first day on Vance Joy’s new “Nation of Two Tour,” at the beautiful Greek Theatre in Berkeley, CA. Matt and the Revelator team conducted an in-depth interview with Vance Joy about his early days as a musician, pre-show nerves, and the joys of playing to a live audience.