Workers Credit Union

"Big Wigs" T.V. Broadcast Campaign

Workers Credit Union

"Big Wigs" T.V. Broadcast Campaign

Adrenaline, one of Atlanta’s most innovative ad agencies, asked us to create four, :15 second broadcast TV commercials for the Boston-based Workers Credit Union. Revelator director Jake Eide wanted to engage the audience with fun, choreographed vignettes. So, we created set-based stories with three core qualities: they should be funny, relatable, and memorable. The result was four thematically connected spots, shot with a large, limber cast, over several days in downtown Atlanta. (Also, we recommend Heirloom Market BBQ.)