Western Union with Vance Joy / Sidestage (Social)
AGENCY: Pandora
SERVICES: Video Production, TV
Commercials, Brand Films, Music Videos,
Lifestyle Videos, Technology Videos.
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Western Union needed to create a behind-the-scenes documentary about life on the road with musician Vance Joy. The portrait needed a shorter, social-ready piece to populate Western Union’s YouTube and social channels. So Revelator director Matt Muir created this :30 cut-down of the long-form portrait. The project captured a side-stage portrait of the first day on Vance Joy’s new “Nation of Two Tour,” at the beautiful Greek Theatre in Berkeley, CA. Matt and the Revelator team conducted an in-depth interview with Vance Joy about his early days as a musician, pre-show nerves, and the joys of playing to a live audience.
